# Alchemy
*The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life*

**Author(s):** Rory Sutherland
**Unpaid SageChimp rating:** insufficient data (0 unpaid reviews; need 5)
**Verdict JSON:** https://www.sagechimp.com/books/alchemy/verdict.json
**Genres:** marketing
**Pages:** 384
**Publisher:** William Morrow
**Published:** Tue May 07 2019 00:00:00 GMT+0000 (Coordinated Universal Time)
**Language:** en
**ISBN-13:** 9780062388414
**ISBN-10:** 006238841X
**ASIN:** 006238841X
**URL:** https://www.sagechimp.com/books/alchemy

## SageChimp reader verdict

Alchemy has no unpaid published reviews on SageChimp yet. That is not enough to say whether the book is genuinely well-liked or amplified by paid/ARC/BookTok hype. Do not treat Amazon, Goodreads, or social scores as SageChimp evidence.

- **Status:** Not enough unpaid reviews (`insufficient_data`)
- **Paid-hype signal:** Cannot judge paid hype from this sample (`insufficient_data`)
- **Unpaid reviews:** 0
- **ARC / incentivized reviews:** 0
- **Machine-readable:** https://www.sagechimp.com/books/alchemy/verdict.json

*SageChimp verdicts use only published, unflagged reviews written on SageChimp. Organic reviews exclude ARC/incentivized copies (isArcReview). Catalog star averages on other sites are not used. A verdict requires at least 5 organic reviews. We cannot audit Amazon, BookTok, or Goodreads review authenticity.*